Why Life Insurance Rates are Often Lower for Women

Life insurance rates are determined based on risk factors associated with the insured individual, and that generally grants women lower life insurance rates than men. Even so, the life insurance gender gap has been a long-standing issue — women are still much less likely to own life insurance today. This gap is due to a variety of factors, […]
Gen Z is Looking for Life Insurance, But They Don’t Know How to Get It

Life insurance awareness is probably one of the last things that comes to mind when picturing Gen Z, but recent statistics suggest that they are coming to recognize the importance of this financial safety net sooner than expected. One of the most surprising findings from LIMRA’s 2023 Insurance Barometer Study is that 49% of Gen Z admit […]
How Life Insurance Can Relieve the Financial Concerns of Millennials

Life Insurance Awareness Month is a time to celebrate the impact of life insurance in safeguarding your family’s future, and for Millennials, that future is coming closer and closer every day. As this generation eases into adulthood, life insurance should be coming to the forefront of their financial priorities, but the statistics paint a concerning […]
Living Benefits are the Key to Protecting Gen X

As we continue to shine a spotlight on the importance of protecting your family and legacy for Life Insurance Awareness Month, let’s take a closer look at Generation X (Gen X) and their unique financial needs when it comes to life insurance. Roughly defined as people born between 1965 and 1980, Gen X has now […]